What effect do social signals have or do they have any influence on SEO?
Many experts believe that social signals have a positive effect on the SEO social signals performance and therefore, on the position in the Google ranking. In fact, many of the search results, which are shown on the first page of a Google search, often also have many likes, shares and comments.
Likes, shares, tweets, etc. are often a sign for good content or content, which many people like, and therefore, are often associated with the position in the Google ranking. Social signals on platforms such as Tumblr seem to have a particular effect on the Google search engine ranking however, the exact effect of these networks has not yet been confirmed by official sources. Nevertheless, it is very possible that the search engine giant collects and analyses social signals and includes them in its algorithm. Consequently, there is, in any case, a correlation between social signals on various platforms such as Facebook, Twitterand Tumblr and a good Google ranking and they can also have positive effects on the search engine ranking. That is, social signals have positive SEO effects.